Wendy Egloff, owner of Firefly Cupcakes (700 Main St., East Aurora, 655-4949) plans to open her second "couture cupcake" store in the former Zillycakes space, 1008 Elmwood Ave.
Egloff became interested after baked goods artist Zilly Rosen announced her shop was for sale. "Firefly Cupcakes’ second location will mirror the first with a showcase full of over the top cupcakes based on fun weekly themes, accompanied by Stumptown Coffee," according to a press release.
A new cake menu will round out the current all-cupcake menu. "Renovation plans include two in-house dining areas and a cake studio for Zillycakes' Rosen, who will be in residence at Firefly."
Via email, Rosen said she was "reducing her footprint."
"I will be available as a cake designer, a flavor developer, and a teacher. I will continue to design, bake, and decorate wedding and special event cakes, but with more limited availability and only one at a time. I'll be available for creative, original projects for individuals or businesses beginning in the fall of 2013."
Rosen said she was looking forward to spending more time with her family. That doesn't mean she'll be bored.
She's working on a new book contract for a volume titled "Petite Treats," and participating in the Buffalo Public Schools' visiting artist program through this spring and next fall. "I will be creating an installation at Canada's Baking and Sweets Show in Toronto in September, and I'll create a different one at a similar cake show in Chicago in November," she said.
taggedFood and Drink