IMportant People 12-03-08: News Neediest Fund
For the 27th consecutive year, The Buffalo News, United Way, and over a dozen local agencies are working to support The News Neediest Fund - an effort that collects toys, gifts, and cash and, in turn, distributes the items to families whose holidays would otherwise be grim.
On Nov. 19, Buffalo News Reporter Jay Rey quoted News President Warren Colville as describing this year's fund drive as a big challenge. “There are so many people in need this year,” Colville said in Rey's article, “probably more than ever before.” Rey also reported that the drive "...distributed more than $700,000 in toys and food to some 12,000 households across the
region" in 2007.
On Wednesday, Dec. 3, join Cindy Sterner, promotions and public affairs manager at The Buffalo News, on the IMportant People live blog at Buffalo.com to discuss the 2008 News Neediest Fund - learn what to donate, where to take the items, how the goods are distributed, and much more. Send in your questions to Ms. Sterner so she can get you live answers, or read the transcript anytime here at Buffalo.com.
